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Author Archives: Alice Synge

Hello! I'm Alice, I run Backstitch, the bricks & mortar and online shop.

  • Celebration Days at Backstitch


    This week I have been finalising a years' worth of instore events at Backstitch.

    We had fallen into a routine in the last few years with Sew Saturday in October and Yarn Shop Day in May but last year I really felt that this wasn't working for us anymore. I didn't feel we were gaining any real benefit from being part of a nationwide event, and they were scheduled at a time of year that didn't feel right either.

    So, we are doing something entirely different this year. I have developed an event schedule, exclusive to Backstitch, which will hopefully celebrate all our customer groups in a way that feels right for us. You can take a look at the individual Facebook events for more information, and declare your interest to keep up to date. Or, if you don't use Facebook, you can look at our calendar and keep an eye on our newsletters for what's coming up.

    We look forward to seeing you in the shop at one of our celebration days soon!

    THE BIG SEWING MACHINE SALE DAY: SUNDAY 22ND MARCH 2020 Every year we sell off our demo and classroom machines at a big mark-down. Last year we had a queue outside before we opened, so do make sure that you get down early! The full Brother machine range will also be available to order with offers. VIEW EVENT PAGE

    THE DRESSMAKERS' MIDSUMMER SUNDAY: SUNDAY 21ST JUNE 2020 A sunny day for our dressmaking customers. We have a 10% discount on dressmaking fabric and dressmaking patterns, a free prize draw, a free tote bag for orders over £50, sample garments on show and lashings of cake! VIEW EVENT PAGE

    WINTER YARN SHOWCASE WEEKEND: SAT 17TH AND SUN 18TH OCTOBER 2020 We introduce you to all the new season yarn collections with lots of sample garments on show. We also have a 10% discount on all yarn, a free prize draw, free yarn bags for purchases over £30, yarn workshops and free cake. VIEW EVENT PAGE

    OPENING DAY OF THE BIG ANNUAL CLEAROUT SALE: SUNDAY 13TH DECEMBER 2020 Every year we have a big stock review and so follows a bumper clearout in all areas of our shop. It's the one time of year when we put stock on clearance and typically lines are reduced 30%. Get the top picks by getting there on the first day. VIEW EVENT PAGE

    THE NEW YEAR QUILTERS' SUNDAY: SUNDAY 24TH JANUARY 2020 If you love to quilt already or want to get started then this is your day. We have lots of quilts out to inspire you, a 10% discount on quilting fabric, a free prize draw, a free tote bag for orders over £50, free project sheets and you guessed it... cake! VIEW EVENT PAGE

  • Big Sale Dates!


    We're planning our annual clear out sale and there is going to be lots of good stuff going on clearance.  Mark the date in your diary... the sale opens on Wednesday 11th December!  The sale will be online and in our Burwash Manor shop.  We'll also be having a cheeky Black Friday promotion, so make sure you sign up to our newsletter to receive this.

  • Exciting news... we are having a BIG sewing machine sale event on Mother's Day, Sunday 31st March 2019.  All our display and classroom models will be going into sale discounted 20% for one day only!  When they are gone, they are gone!

    We have 13 machines going into the sale.  Eight of these machines have been on display for one year, sat on the shelf looking pretty and occasionally being used as a demo model.  And five of these machines have been used as our classroom machines.  All of these models are going on sale, with all original accessories, manual, box and with a full 3 year warranty.  Normally we discount these machines 15%, but for ONE DAY ONLY we will be discounting them a hefty 20%.

    This is a fabulous opportunity to get a nearly new sewing machine, with full warranty for a great price.  Treat yourself this Mother's Day!

    This is the full list of machines showing the 20% discount that will be available on Sunday 31st March:

    1 x Brother L14S Sewing Machine: £79.20 reduced from £99; 1 x Brother LX25 Sewing Machine £111.20 reduced from £139; 1 x Brother XR37NT Sewing Machine £167.20 reduced from £209; 1 x Brother Innov-is 15 Sewing Machine £199.20 reduced from £249; 1 x Brother Innov-is 27SE Sewing Machine £279.20 reduced from £349; 5 x Brother Innov-is F420 Sewing Machine £479.20 reduced from £599; 1 x Brother Innov-is NV1800Q Sewing Machine £1,039.20 reduced from £1,299; 1 x Brother 3034DWT Overlocker Sewing Machine £223.20 reduced from £279; 1 x Brother 4234D Overlocker Sewing Machine £319.20 reduced from £399.

    If you can't make it down to the shop on Sunday 31st March they you can call up and buy one of these machines over the phone with the full 20% discount for collection another time.  If you have your eye on a particular model you may want to get it bought early in the day as when they are gone they are gone!

    If you would like to try any of the machines before the day you are welcome to come into the shop any time.  We are open seven days a week.

  • This is the fourth year that we have taken part in Sew Saturday at Backstitch.  The annual national celebration of independent sewing shops.  There is a chill in the air and the nights are drawing in, definitely time to cosy up and get started on a new sewing project.  Come on into Backstitch and let us inspire you to get going! Continue reading

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